|Years of experience:
20 years in the IT IndustryPrevious companies:
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Prior to his career in influencer relations, Duncan was a consultant and analyst with Ovum, Europe’s largest technology analyst house. In 2000 he successfully founded and directed the international analyst relations business of what is now Ketchum until joining the board of Lighthouse AR in 2002, leading the firm’s analyst relations and investor relations services. He played a central role in founding the Institute for Industry Analyst Relations in 2007, and was a member of its founding board.
He has consulted to executives and relationship managers within over 80 companies including Avaya, BT, Cisco, Ericsson, France Telecom, Fujitsu, Hewlett-Packard, Hitachi, IBM, Siemens, Tata and T-Systems.
Duncan’s analytical approach, long ‘hands-on’ technology experience, international experience and relentless curiosity make him a trusted advisor on how corporations can develop brand equity and profitability.
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