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	<title>Analyst Equity ¦  Duncan Chapple on how market analysis builds brand equity</title>
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	<link>http://www.analystequity.com</link>
	<description>Analyst relations and influencer relations consulancy, including measurement and training</description>
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		<title>Slides: How to maximise value for money from analyst contracts</title>
		<link>http://www.analystequity.com/1954/webinar-how-to-maximise-value-for-money-from-analyst-contracts</link>
		<comments>http://www.analystequity.com/1954/webinar-how-to-maximise-value-for-money-from-analyst-contracts#comments</comments>
		<pubDate>Thu, 16 May 2013 00:10:17 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst firms]]></category>
		<category><![CDATA[Analyst relations]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[ROI]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1954</guid>
		<description><![CDATA[Despite the huge scale of vendor spending with analysts, many users don’t get the best value from their subscriptions. In our February 27 webinar, three leading experts discussed the key steps for firms wanting to get more value from analysts. [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The rise of the right-brained analyst</title>
		<link>http://www.analystequity.com/2070/the-rise-of-the-right-brained-analyst</link>
		<comments>http://www.analystequity.com/2070/the-rise-of-the-right-brained-analyst#comments</comments>
		<pubDate>Wed, 15 May 2013 17:34:52 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Methodologies]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2070</guid>
		<description><![CDATA[There&#8217;s a opportunity facing analysts. It arises from a gap between what analysts offer and what their clients are looking for. Analyst firms traditionally use analytical skills which, by focussing research through structured and sequential methods, tend to blinker and confine [...]]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Wanted: users of economic intelligence</title>
		<link>http://www.analystequity.com/2062/wanted-users-of-economic-intelligence</link>
		<comments>http://www.analystequity.com/2062/wanted-users-of-economic-intelligence#comments</comments>
		<pubDate>Wed, 08 May 2013 17:30:52 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2062</guid>
		<description><![CDATA[Are you interested in the topic of economic intelligence and have you used economic intelligence services in your current role within your organisation? Are you an Strategist / Economist / Planner/ Chief Finance Officer or Finance Director? Do you work in [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The future of the analyst industry</title>
		<link>http://www.analystequity.com/2055/the-future-of-the-analyst-industry</link>
		<comments>http://www.analystequity.com/2055/the-future-of-the-analyst-industry#comments</comments>
		<pubDate>Fri, 03 May 2013 22:58:46 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Forrester]]></category>
		<category><![CDATA[Gartner]]></category>
		<category><![CDATA[Informa]]></category>
		<category><![CDATA[Ovum]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2055</guid>
		<description><![CDATA[There&#8217;s nothing paradoxical about the success of the analyst companies over the last recession. The analyst firms are more needed in tough times, and they have worked hard to innovate. However, some of the firms are pushing up against the [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/2055/the-future-of-the-analyst-industry/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The clash of cultures between Ovum, Informa and Datamonitor</title>
		<link>http://www.analystequity.com/2039/the-clash-of-cultures</link>
		<comments>http://www.analystequity.com/2039/the-clash-of-cultures#comments</comments>
		<pubDate>Thu, 02 May 2013 22:58:51 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Datamonitor]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Informa]]></category>
		<category><![CDATA[Ovum]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2039</guid>
		<description><![CDATA[Mergers are tricky things, and the mergers of businesses based around knowledge workers are especially tricky. It&#8217;s not hard to see why. Ovum, Informa and Datamonitor each developed different cultures, each of which reflect the different goals and preferences of [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Can Ovum survive?</title>
		<link>http://www.analystequity.com/2035/can-ovum-survive</link>
		<comments>http://www.analystequity.com/2035/can-ovum-survive#comments</comments>
		<pubDate>Wed, 01 May 2013 16:31:49 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Informa]]></category>
		<category><![CDATA[Ovum]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2035</guid>
		<description><![CDATA[Ovum has some substantial strengths. As we explained yesterday, Informa&#8217;s business model means that it contains some of the most profitable businesses in any industry. Ovum has more of a global footprint and, with over 100 analysts, enough scale to [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why has Ovum failed to find a buyer? Because there&#8217;s no seller</title>
		<link>http://www.analystequity.com/2027/why-has-ovum-failed-to-find-a-buyer-because-theres-no-seller</link>
		<comments>http://www.analystequity.com/2027/why-has-ovum-failed-to-find-a-buyer-because-theres-no-seller#comments</comments>
		<pubDate>Tue, 30 Apr 2013 21:09:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst relations]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Informa]]></category>
		<category><![CDATA[Ovum]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2027</guid>
		<description><![CDATA[Ovum has been, for several years, an organisation that always seemed to be on the edge of doing great things. With a strong brand and having attracted good staff, the firm has maintained its position in the industry. Since separating [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Losing $100m today was just a blip in Informa&#8217;s success</title>
		<link>http://www.analystequity.com/2018/losing-100m-today-was-just-a-blip-in-informas-success</link>
		<comments>http://www.analystequity.com/2018/losing-100m-today-was-just-a-blip-in-informas-success#comments</comments>
		<pubDate>Mon, 29 Apr 2013 16:42:58 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Informa]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2018</guid>
		<description><![CDATA[April 29, 2013 was a rare bad day for Informa. At the time of publishing, shortly before trading closed in London, the firm was 2.4% down on the day (a loss of just over $100m USD) even though the principal [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/2018/losing-100m-today-was-just-a-blip-in-informas-success/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Informa eats Ovum for breakfast: Scrambled eggs, poached or egg rolls?</title>
		<link>http://www.analystequity.com/2010/informa-eats-ovum-for-breakfast-scrambled-eggs-poached-or-egg-rolls</link>
		<comments>http://www.analystequity.com/2010/informa-eats-ovum-for-breakfast-scrambled-eggs-poached-or-egg-rolls#comments</comments>
		<pubDate>Fri, 26 Apr 2013 12:19:52 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Informa]]></category>
		<category><![CDATA[Ovum]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2010</guid>
		<description><![CDATA[It&#8217;s just been announced that 12 year Informa veteran Steve Holtham is replacing Ovum managing director Brett Azuma &#8220;with immediate effect&#8221;. The press release states that: Most recently Steve was Group Managing Director for Informa Professional, in addition to his [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/2010/informa-eats-ovum-for-breakfast-scrambled-eggs-poached-or-egg-rolls/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>What role does analyst insight have in market intelligence?</title>
		<link>http://www.analystequity.com/2002/what-role-does-analyst-insight-have-in-market-intelligence</link>
		<comments>http://www.analystequity.com/2002/what-role-does-analyst-insight-have-in-market-intelligence#comments</comments>
		<pubDate>Mon, 22 Apr 2013 18:40:58 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Spotlight]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=2002</guid>
		<description><![CDATA[Analyst relations teams can have quite a disconnect from the market intelligence and customer insight processes in companies. There&#8217;s a substantial opportunity: industry analysts can give you unique insight into your company, your clients, competitors and the regulatory environment. Furthermore, [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/2002/what-role-does-analyst-insight-have-in-market-intelligence/feed</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Where&#8217;s your firm on the Sales Enablement Radar?</title>
		<link>http://www.analystequity.com/1998/wheres-your-firm-on-the-sales-enablement-radar</link>
		<comments>http://www.analystequity.com/1998/wheres-your-firm-on-the-sales-enablement-radar#comments</comments>
		<pubDate>Thu, 18 Apr 2013 15:26:45 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst relations]]></category>
		<category><![CDATA[Featured]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1998</guid>
		<description><![CDATA[Working together, business developers and communications professionals are able to get more leads into the pipeline, make them close sooner, and improve the win rate. Sadly many technology solution providers have not found the ways to make that relationship really [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/1998/wheres-your-firm-on-the-sales-enablement-radar/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AR skills needed in USA, Britain and Asia</title>
		<link>http://www.analystequity.com/1993/ar-skills-needed-in-usa-britain-and-asia</link>
		<comments>http://www.analystequity.com/1993/ar-skills-needed-in-usa-britain-and-asia#comments</comments>
		<pubDate>Fri, 12 Apr 2013 08:28:46 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Personal development]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1993</guid>
		<description><![CDATA[This time last year the number of analysts relations vacancies was trending downwards, but we&#8217;ve seen a slight but continuing increase since then, as this chart shows. This week we&#8217;ve seen several roles where analyst relations skills are considered a [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/1993/ar-skills-needed-in-usa-britain-and-asia/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Kea Company partners with Linx</title>
		<link>http://www.analystequity.com/1990/kea-company-partners-with-linx</link>
		<comments>http://www.analystequity.com/1990/kea-company-partners-with-linx#comments</comments>
		<pubDate>Thu, 11 Apr 2013 14:32:11 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst relations]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1990</guid>
		<description><![CDATA[Today we announced that we&#8217;re formalising our partner with Linx. Linx is a research-driven provider of strategic insights with an offer that deserve an international audience. Lighthouse and Linx had an informal relationship over the last five or six years, reflecting [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/1990/kea-company-partners-with-linx/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cloud interest pushes 451 Group up to fourth-largest analyst firm</title>
		<link>http://www.analystequity.com/1982/cloud-interest-pushes-451-up-to-fourth-largest-analyst-firm</link>
		<comments>http://www.analystequity.com/1982/cloud-interest-pushes-451-up-to-fourth-largest-analyst-firm#comments</comments>
		<pubDate>Wed, 10 Apr 2013 13:41:53 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[451/Yankee]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Gartner]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1982</guid>
		<description><![CDATA[The 451 Group stepped up to a new level in Europe this week with its HCTS Europe conference, attended by around 380 people at the upscale Landmark in central London. 451 Research is known for its focus on emergent and [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/1982/cloud-interest-pushes-451-up-to-fourth-largest-analyst-firm/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How analyst relations beat back influencer relations</title>
		<link>http://www.analystequity.com/1976/how-analyst-relations-beat-back-influenc</link>
		<comments>http://www.analystequity.com/1976/how-analyst-relations-beat-back-influenc#comments</comments>
		<pubDate>Wed, 20 Mar 2013 18:34:17 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst relations]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[Gartner]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1976</guid>
		<description><![CDATA[The buzz about analyst relations continues to increase. After a few difficult years from 2004 to 2007, we&#8217;ve seen the influencer and impact of analysts grow year after year. Even viewed in the simplest terms, like how often the phrase [...]]]></description>
		<wfw:commentRss>http://www.analystequity.com/1976/how-analyst-relations-beat-back-influenc/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
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