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	<title>Analyst Equity ¦  Duncan Chapple on how market analysis builds brand equity &#187; Analyst Attitude</title>
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	<description>Analyst relations and influencer relations consulancy, including measurement and training</description>
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		<title>How can we stop the decline of analyst relations?</title>
		<link>http://www.analystequity.com/1326/how-can-we-stop-the-decline-of-analyst-relations</link>
		<comments>http://www.analystequity.com/1326/how-can-we-stop-the-decline-of-analyst-relations#comments</comments>
		<pubDate>Fri, 26 Feb 2010 15:20:46 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Analyst relations]]></category>
		<category><![CDATA[Cultures]]></category>
		<category><![CDATA[Measurement]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1326</guid>
		<description><![CDATA[There is a huge opportunity for vendors to benefit from the generalised decline in the responsiveness of analyst relations. Most vendors fail to act in the knowledge of the last year&#8217;s changes, creating huge benefits for those AR teams that [...]]]></description>
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		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Lighthouse relaunches the Analyst Relationship Maturity audit</title>
		<link>http://www.analystequity.com/1255/lighthouse-relaunches-the-analyst-relationship-maturity-audit</link>
		<comments>http://www.analystequity.com/1255/lighthouse-relaunches-the-analyst-relationship-maturity-audit#comments</comments>
		<pubDate>Wed, 22 Jul 2009 17:15:22 +0000</pubDate>
		<dc:creator>Duncan Chapple</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Measurement]]></category>
		<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://www.analystequity.com/?p=1255</guid>
		<description><![CDATA[Many organisations want to benchmark their analyst relations, but sometimes it&#8217;s hard to benchmark against competitors: the field might be too broad or narrow for an Analyst Attitude Survey. And as budgets come under pressure, it&#8217;s harder to maintain measurement [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Auditing the rapport in your analyst relationships</title>
		<link>http://www.analystequity.com/328/auditing-the-rapport-in-your-analyst-relationships</link>
		<comments>http://www.analystequity.com/328/auditing-the-rapport-in-your-analyst-relationships#comments</comments>
		<pubDate>Tue, 06 Feb 2007 16:03:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Measurement]]></category>
		<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=328</guid>
		<description><![CDATA[Analyst Relationship Audit (ARA) is a measurement for the progress of analyst relations programs. First developed in 2001, it involves a series of confidential interviews with analysts following a company&#8217;s peer group in order to determine the current level of [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A &#8216;Central Limit&#8217; on bias when surveying analysts</title>
		<link>http://www.analystequity.com/321/a-central-limit-on-bias-when-surveying-analysts</link>
		<comments>http://www.analystequity.com/321/a-central-limit-on-bias-when-surveying-analysts#comments</comments>
		<pubDate>Tue, 30 Jan 2007 13:09:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Surveys]]></category>
		<category><![CDATA[Dartmouth]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=321</guid>
		<description><![CDATA[When surveying analysts, many AR managers are uncertain about how many analysts need to be surveyed for the results to be significant. Few AR managers are interested by statistical theory, and statistics is an area where intuition is greatly misleading. [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Courts don&#8217;t remove demand for falsified survey results</title>
		<link>http://www.analystequity.com/270/courts-dont-remove-demand-for-falsified-survey-results</link>
		<comments>http://www.analystequity.com/270/courts-dont-remove-demand-for-falsified-survey-results#comments</comments>
		<pubDate>Mon, 09 Oct 2006 15:44:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Surveys]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=270</guid>
		<description><![CDATA[Depending on your view, it’s either amusing or horrific to see how much so-called research is falsified. Much of Lighthouse’s work involves academic researchers, and in my spare time I remain part of that community. Working with professors and PhDs [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Increased AR effort increases analysts&#8217; expectations</title>
		<link>http://www.analystequity.com/176/increased-ar-effort-increases-analysts-expectations</link>
		<comments>http://www.analystequity.com/176/increased-ar-effort-increases-analysts-expectations#comments</comments>
		<pubDate>Fri, 17 Mar 2006 20:23:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Analyst relations]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=176</guid>
		<description><![CDATA[Many of our clients successfully use our Analyst Attitude Surveys to compare their performance against their competitors and, in doing so, make the case for better resources. Of course, it&#8217;s a race: everyone is advancing their analyst relations, so the [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>AR measurement: awareness or tonality? Or neither?</title>
		<link>http://www.analystequity.com/77/ar-measurement-awareness-or-tonality-or-neither</link>
		<comments>http://www.analystequity.com/77/ar-measurement-awareness-or-tonality-or-neither#comments</comments>
		<pubDate>Thu, 01 Sep 2005 14:01:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[Evaluation]]></category>
		<category><![CDATA[Measurement]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=77</guid>
		<description><![CDATA[I had a fascinating discussion recently with the head of AR for one of the largest and slickest consulting companies (Honestly, it&#8217;s great to be in London &#8212; everyone in AR comes here eventually). Their analyst relations is very &#8216;conscious&#8217; [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How AR makes firms grow 280% faster</title>
		<link>http://www.analystequity.com/51/how-ar-makes-firms-grow-280-faster</link>
		<comments>http://www.analystequity.com/51/how-ar-makes-firms-grow-280-faster#comments</comments>
		<pubDate>Fri, 29 Jul 2005 08:48:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>
		<category><![CDATA[AR fundamentals]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=51</guid>
		<description><![CDATA[Our latest Analyst Attitude benchmarking study, for networking and telecommunications, shows how the key principles of analyst relations success are the same in networking as in other markets, but the results are amplified. Generally, there are lot of indicators that [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why the &#8216;big brand&#8217; services firms are failing with analysts</title>
		<link>http://www.analystequity.com/29/why-the-big-brand-services-firms-are-failing-with-analysts</link>
		<comments>http://www.analystequity.com/29/why-the-big-brand-services-firms-are-failing-with-analysts#comments</comments>
		<pubDate>Fri, 01 Jul 2005 14:13:00 +0000</pubDate>
		<dc:creator>Duncan</dc:creator>
				<category><![CDATA[Analyst Attitude]]></category>

		<guid isPermaLink="false">http://www.lighthousen.com/?p=29</guid>
		<description><![CDATA[Lighthouse&#8217;s annual analyst attitude survey for services was launched with a conference call yesterday. Donna Stein, former AR head at 3Com and Lucent, and I gave the key findings of the study to callers from several of the top 30 [...]]]></description>
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		<slash:comments>0</slash:comments>
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