Providers of ‘Green’ solutions can build momentum by focussing on the present and future economic benefits of sustainability when speaking with business people, but risk being disoriented by ‘Triple Bottom Line’ approaches that aim to shift the moral framework of [...]
In one scene of ‘What Women Want‘, a recovering chauvinist advises a colleague about her relationship: “I mean, you’re either interesting or you’re not. Ask him to decide.” The same dilemma, and same guidance, faces managers who invite analysts to [...]
Kudos to the Institute for Industry Analyst Relations for persuading IDC’s Insights businesses to stop demanding sales lead information from companies wanting to brief Insights analysts. In a recent post on the IIAR’s blog,one IIAR board member noted how the [...]
The IIAR’s blog has a new post on ethics, referencing an article on this blog which is one part of a developing discussion. Since the IIAR’s blog has an consensual editorial process, it’s a powerful signal of mainstream thinking in [...]
Phew! We’ve just finished the number crunching from our readers’ survey. We’ve asked readers to rate the importance of 75 topics covered in analyst relations training courses. Participants have already received the results. We had an excellent response, with respondents [...]
