Ethics & crises
Is sustainable business selfish or altruistic?
Providers of ‘Green’ solutions can build momentum by focussing on the present and future economic benefits of sustainability when speaking with business people, but risk being disoriented by ‘Triple Bottom Line’ approaches that aim to shift the moral framework of business people. That’s the unwelcome conclusion I’ve come to after a conference for MBA graduates […]
14Mar2010 | Lighthouse | 1 comment | ContinuedYou’re either interesting or you’re not: Don’t pay analysts for briefings
In one scene of ‘What Women Want‘, a recovering chauvinist advises a colleague about her relationship: “I mean, you’re either interesting or you’re not. Ask him to decide.” The same dilemma, and same guidance, faces managers who invite analysts to briefing events and get invoices in return. AR professionals need to push back against firms […]
4May2009 | Duncan Chapple | 9 comments | ContinuedIIAR criticism brings concession from IDC Insights
Kudos to the Institute for Industry Analyst Relations for persuading IDC’s Insights businesses to stop demanding sales lead information from companies wanting to brief Insights analysts.
In a recent post on the IIAR’s blog,one IIAR board member noted how the IDC units were requesting information that was not relevant to the briefing process. David had this […]
IIAR’s blog weighs in on ethics
The IIAR’s blog has a new post on ethics, referencing an article on this blog which is one part of a developing discussion.
Since the IIAR’s blog has an consensual editorial process, it’s a powerful signal of mainstream thinking in the profession’s leading AR community. I recommend it.
What most AR managers do NOT consider important
Phew! We’ve just finished the number crunching from our readers’ survey. We’ve asked readers to rate the importance of 75 topics covered in analyst relations training courses. Participants have already received the results.
We had an excellent response, with respondents spread fairly evenly between AR managers in telecoms, software, storage and ‘powerhouse’ technology providers. Around a […]
Over-sensitivity at the New York Times? We don’t think so.
Many thanks to Fred for pointing out Paul Gillin’s comment on Over-sensitivity at the New York Times, which explains that the NYT has apologised to readers for citing Rob Enderle, an analyst who supports vendors including Microsoft, in an article about Microsoft.
Paul comments that “Well, had the Times known of every analyst’s work for […]
Kensington’s insights remain valuable
Kensington Group was one of the first analyst relations consultancies. After an unsuccessful purchase of that firm by Courtney Smith’s MetaSource Group in 2002, Kensington merged into a MetaSource company, KGI Management Consulting, and dissapeared from the analyst relations scene. The firm’s former CEO, Efrem Mallach, is principal at Lighthouse Analyst Relations.
Kensington was a powerful […]
Hyperion hires a second Gartner vice-president
Andrew Smith is speading the news that Gartner vice-president Frank Buytendijk has joined Hyperion as vice president of Corporate Strategy, based in The Netherlands. He will report directly to Hyperion’s Chief Strategy Officer, Howard Dresner. Dresner was also a vice president at Gartner.
Regular readers of Analyst Equity will know that we heard the news on […]
Why vendors hire analysts
Last October, after Hyperion hired Howard Dresner, we asked what happens when a competitor hires the analyst who follows your firm. Generally, not many analysts want to move into an analyst relations role (see Richard’s comment) and not every analyst thinks former analysts make good AR people (See James’ opinion). So it was no surprise […]
15Feb2006 | Lighthouse | 0 comments | ContinuedResearch suggests Karma beats conspiracy
InformationWeek’s Larry Greenemeier and Paul McDougall have written to suggest that the growing contradiction between analyst firm’s obligations to vendors […]
7Feb2006 | Lighthouse | 0 comments | Continued
Hi Nancy, in our opinion it's not effective to tier entire firms. We tier individual analysts. The most important analyst ...
Interesting post-of course it depends what industry and geography you are targeting. Do you really consider Datamonitor/Ovum in the ...
I think what has changed is not AR but the fact that social media is a mainstream platform for content/opnion ...
Actually, I wrote my own NDA agreement (in my URL). Smaller vendors, as a rule, are fine with it. Multibillion ...
