Analyst relations (AR) programs have a substantial opportunity for improvement. This month I’ve been reviewing ten years’ worth of data from the Analyst Attitude Survey, which Loudhouse Research and Lighthouse AR co-produce. Around 700 analysts have taken part in the survey and, after around [...]
Providers of ‘Green’ solutions can build momentum by focussing on the present and future economic benefits of sustainability when speaking with business people, but risk being disoriented by ‘Triple Bottom Line’ approaches that aim to shift the moral framework of [...]
In one scene of ‘What Women Want‘, a recovering chauvinist advises a colleague about her relationship: “I mean, you’re either interesting or you’re not. Ask him to decide.” The same dilemma, and same guidance, faces managers who invite analysts to [...]
Kudos to the Institute for Industry Analyst Relations for persuading IDC’s Insights businesses to stop demanding sales lead information from companies wanting to brief Insights analysts. In a recent post on the IIAR’s blog,one IIAR board member noted how the [...]
The IIAR’s blog has a new post on ethics, referencing an article on this blog which is one part of a developing discussion. Since the IIAR’s blog has an consensual editorial process, it’s a powerful signal of mainstream thinking in [...]
Phew! We’ve just finished the number crunching from our readers’ survey. We’ve asked readers to rate the importance of 75 topics covered in analyst relations training courses. Participants have already received the results. We had an excellent response, with respondents [...]
Many thanks to Fred for pointing out Paul Gillin‘s comment on Over-sensitivity at the New York Times, which explains that the NYT has apologised to readers for citing Rob Enderle, an analyst who supports vendors including Microsoft, in an article [...]
Kensington Group was one of the first analyst relations consultancies. After an unsuccessful purchase of that firm by Courtney Smith’s MetaSource Group in 2002, Kensington merged into a MetaSource company, KGI Management Consulting, and dissapeared from the analyst relations scene. [...]
Andrew Smith is speading the news that Gartner vice-president Frank Buytendijk has joined Hyperion as vice president of Corporate Strategy, based in The Netherlands. He will report directly to Hyperion’s Chief Strategy Officer, Howard Dresner. Dresner was also a vice [...]
Last October, after Hyperion hired Howard Dresner, we asked what happens when a competitor hires the analyst who follows your firm. Generally, not many analysts want to move into an analyst relations role (see Richard‘s comment) and not every analyst [...]
