Despite the huge scale of vendor spending with analysts, many users don’t get the best value from their subscriptions. In our February 27 webinar, three leading experts discussed the key steps for firms wanting to get more value from analysts. [...]
There’s nothing paradoxical about the success of the analyst companies over the last recession. The analyst firms are more needed in tough times, and they have worked hard to innovate. However, some of the firms are pushing up against the [...]
Mergers are tricky things, and the mergers of businesses based around knowledge workers are especially tricky. It’s not hard to see why. Ovum, Informa and Datamonitor each developed different cultures, each of which reflect the different goals and preferences of [...]
Ovum has some substantial strengths. As we explained yesterday, Informa’s business model means that it contains some of the most profitable businesses in any industry. Ovum has more of a global footprint and, with over 100 analysts, enough scale to [...]
Ovum has been, for several years, an organisation that always seemed to be on the edge of doing great things. With a strong brand and having attracted good staff, the firm has maintained its position in the industry. Since separating [...]
April 29, 2013 was a rare bad day for Informa. At the time of publishing, shortly before trading closed in London, the firm was 2.4% down on the day (a loss of just over $100m USD) even though the principal [...]
It’s just been announced that 12 year Informa veteran Steve Holtham is replacing Ovum managing director Brett Azuma “with immediate effect”. The press release states that: Most recently Steve was Group Managing Director for Informa Professional, in addition to his [...]
Analyst relations teams can have quite a disconnect from the market intelligence and customer insight processes in companies. There’s a substantial opportunity: industry analysts can give you unique insight into your company, your clients, competitors and the regulatory environment. Furthermore, [...]
Working together, business developers and communications professionals are able to get more leads into the pipeline, make them close sooner, and improve the win rate. Sadly many technology solution providers have not found the ways to make that relationship really [...]
Today we announced that we’re formalising our partner with Linx. Linx is a research-driven provider of strategic insights with an offer that deserve an international audience. Lighthouse and Linx had an informal relationship over the last five or six years, reflecting [...]
