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Home » Opinion » Analyst industry » Analyst firms » Yankee (Page 2)

  • Yankee Group’s future discussed in this month’s webinar

    Yankee Group’s future discussed in this month’s webinar

    • October 2008
    • By Duncan Chapple
    • Advisor Spotlight, Events, Yankee
    • 1 comment

    Lighthouse’s Advisor Spotlight continues this month with our annual survey of Yankee Group, on Thursday September 23. What a year it’s been! Last year, Yankee’s opportunities and issues were very clear. Yankee’s development looked positive to AR managers in 2007. [...]

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  • Yankee layoffs: AR managers must read the writing on the wall

    Yankee layoffs: AR managers must read the writing on the wall

    • September 2008
    • By Duncan Chapple
    • Analyst Equity - Most read recently, Recession, Yankee
    • no comments

    Many analyst relations professionals have misunderstood the implications of last week’s lay-offs at Yankee Group. Yankee Group has ended coverage of a number of technologies (generally more mature ones), and laid off analysts covering areas with less customer demand, in [...]

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  • AR managers rate Forrester, IDC, Ovum and Yankee as risers

    AR managers rate Forrester, IDC, Ovum and Yankee as risers

    • December 2007
    • By Duncan
    • Forrester, IDC, Influencer Relations, Ovum, Yankee
    • 1 comment

    I’ve just been looking at the results from a recent survey of vendor-side Analyst Relations managers. It asked how influential they rated certain analyst firms as being, and then whether they are rising of falling in influence. I don’t know [...]

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  • Should Datamonitor sell Ovum? Join our ‘Advisor Spotlight’ call to find out

    • October 2007
    • By Duncan
    • Advisor Spotlight, Datamonitor, Informa, Ovum, Yankee
    • no comments

    Would Yankee Group be a better owner of Ovum than Datamonitor? That’s one of the questions kicked around in last week’s Advisor Spotlight, our monthly discussion about leading analyst firms. It’s an interesting question. Datamonitor had strong grounds for buying [...]

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  • Yankee and Jupiter focus on online consumers

    • April 2007
    • By Duncan
    • Yankee
    • no comments

    Two firms that have both reoriented themselves over the last year, Jupiter and Yankee, are developing similarly deep focus on online, business-to-consumer, technologies. It’s less of an evolution for Jupiter (whose announced name-change from Jupiter Research to JupiterKagan seems to [...]

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