Tekrati founder Barbara French and Forrester’s Kevin Lucas have different views on the alignment of AR to sales. Forrester argues that even though many AR professionals say that their focus is facilitating sales, instead their goal should be whatever the [...]
The IIAR is launching the AR Café with an opportunity to meet Forrester Research Vice President and Principal Analyst, Ray Wang, on November 11th in London. The AR Café is a chance for IIAR members (only!) to meet analysts and [...]
$23 million plus some debt seems like a small price to pay for Jupiter Research, once one of the bigger names in the analyst industry. It should help Forrester’s stock price to continue its upward curve, which has seen it [...]
The IIAR has announced the winners of the 2008 Analyst of the Year award, on its blog. The key award goes to R. ‘Ray’ Wang, at Forrester Research – which also wins the awards for Analyst Firm of the Year. [...]
Nancy Shapira-Aronovic, a Tel Aviv partner of Knowledge Capital Group, has triggered an interesting discussion on her blog. She asks readers what they think of KCG’s view that vendors cannot buy the opinions of Forrester and Gartner’s research and advisory [...]
In an episode of The Simpsons when Homer creates a vigilante group to track down a cat burglar, Lisa, concerned over their abuse of power asks: “If you’re the police, who will police the police?” to which Homer replies: “I [...]
I’ve just been looking at the results from a recent survey of vendor-side Analyst Relations managers. It asked how influential they rated certain analyst firms as being, and then whether they are rising of falling in influence. I don’t know [...]
Reedwan Iqbal is conducting Forrester’s “AR Annual Budget Survey”, which seems to be a new Forrester survey of AR budgets and costs at global and regional AR teams. Our clients received invites mid-week, and were asked to reply by Tuesday [...]
Our concerns about the evenness of role-based research are deepened by Forrester’s latest AR research AR’s Graveyard: Unmet Sales Commitments. Forrester’s guidance is that, because most AR teams struggle to show how they contribute to their firm’s bottom line, they [...]
Gartner and Forrester’s increasing focus on global $1bn-plus firms is leaving money on the table for firms like IDC, Berlecon, NelsonHall, Burton, Pierre Audoin Consultants and Springboard to pick up. That’s the conclusion I’ve come to after a lunch with [...]
